A pan-African launch for live sport streaming across SA, Nigeria, Kenya and Ghana. +62% sign-ups vs benchmark. CPA down 46%. Promax Grand Prix. Ciclope Gold.
Showmax Pro Launch
Integrated Campaign
Ideas with evidence behind them
Featured work
A campaign built to make a global phenomenon feel urgent and local. +281% episode views. App trended #1. Loerie Integrated Silver. Promax Integrated Gold.
Game of Thrones
Integrated Campaign
The Girl from St Agnes
Integrated Campaign
A mystery campaign that blurred school-gate gossip, social media and entertainment marketing. Record-breaking viewership. 60M impressions. Loerie Silver. Promax Gold.
Investec
Private Bank
A campaign for personalised private banking, built on the idea that humans can’t be reduced to data points. Human insight over algorithms. Silver and Bronze Bookmarks.
Additional experience across fintech, banking, streaming, telco, education, retail and agency partners. Full archive available on request.